Hi, I’m Mashal

I'm a writer by passion, entrepreneur by experience, and techie by education. I love being in the midst of startups, cool tech, writing, and good people.

☎️ Contact information

I write two newsletters: mashal.substack.com somegoodreads.substack.com

📧 Email me @ [email protected]

🐦 Twitter @arlery

🔗 LinkedIn


👩🏻‍💻 Snapshot of work I’ve done

Managing Partner

Milestone Ventures, Location – (2021 - Present)

Milestone Ventures is a 360 end-to-end consultancy specializing in growth, community building, and audience building.

Entrepreneur in Residence

MyLily (hatch & boost portfolio), Location – (2021 - 2022)

I’ve worked as an EIR at a femtech startup working on improving women’s health, starting by destigmatizing periods. Grew audience to crossing 125,000 followers and 18 Million views in less than 4 months. Led a startup pivot from an e-commerce subscription box to a sustainable D2C brand.